Services
We create cinematic video content for wellness and mission-driven companies throughout the Bay Area that need to be clearly understood and genuinely trusted.
Our work spans brand storytelling, customer proof, and editorial storytelling — supported by intentional short-form cutdowns for social media, including platforms like LinkedIn, YouTube, and Instagram. Rather than producing disconnected content, we develop core stories that can travel across channels without losing meaning or integrity.
Clients work with us on individual projects, ongoing partnerships, or select flagship engagements.
Brand & Founder Films
For companies that need clarity, alignment, and a strong first impression.
Brand and founder films establish who you are, why you exist, and what guides your work. This content often becomes the foundation for websites, launches, partnerships, and long-term marketing.
Projects typically include intentional short-form cutdowns derived from longer-form films, allowing key moments to reach wider audiences without reducing the story to trends.
Common uses
Homepage or About page
Brand refresh or repositioning
Launches and announcements
Investor or partner communications
Typical projects
Brand films
Founder stories
Core philosophy or values videos
Explainer & Value Story Videos
For companies that need to clearly communicate what they do and why it matters.
Explainer and value story videos translate complex offerings, services, or processes into clear, human stories. These are especially useful when education and understanding are required before a decision can be made.
Rather than relying on surface-level messaging, this work focuses on clarity, relevance, and context — helping audiences understand not just what you offer, but why it matters.
Longer-form explainers are often paired with short-form excerpts that support clarity and awareness across channels.
Common uses
Product or service overviews
Value propositions
Process or methodology explanations
Typical projects
Explainer videos
Value story films
Product or service walkthroughs
Testimonials & Case Studies
For companies that need credibility and proof.
Testimonials and case studies show real outcomes through real people. This content reduces hesitation and builds confidence by demonstrating that the work actually delivers.
Testimonial projects typically include short-form clips that can be used across sales, partnerships, and public-facing channels.
Common uses
Sales enablement
Website credibility
Partnerships and referrals
Growth and scaling phases
Typical projects
Customer testimonial films
Case studies
Impact or community stories
Original Series & Editorial Storytelling
For brands investing in long-term narrative, perspective, and cultural relevance.
Original series and editorial storytelling are designed to explore ideas, values, and points of view over time. This work goes beyond individual campaigns and is intended to build trust, authority, and a recognizable voice.
These engagements may take documentary form or be conversation-led, including podcast-style video or audio formats built around thoughtful, ongoing dialogue. Series are authored, intentional, and selective by nature.
Original series are often developed within longer-term partnerships, and occasionally commissioned as standalone engagements for brands ready to invest in continuity and depth.
Common uses
Thought leadership and authority building
Community and cultural engagement
Long-term brand equity
Typical projects
Original documentary or editorial series
Podcast-style video or audio series (talking-head, conversation-led)
Long-form episodes with strategic short-form cutdowns
Ongoing narrative or editorial collaborations
A Showcase of the diversity & beauty of Filipino martial arts. The Rooted School and Kapwa Gardens presented a weekly Filipino martial arts class series.
Follow along Abraham’s weight loss journey while on the medication Zepbound.
Ongoing Partnerships & Retainers
Many clients choose to work with us on an ongoing basis—not for high-volume content production, but for cohesive storytelling that builds authority over time.
Rather than producing disconnected content, we collaborate strategically to develop narratives that serve your evolving business goals. Partnerships typically combine brand films, testimonials, explainers, and editorial or series-based work as your brand grows.
Partnership structures range from foundation-level engagements focused on consistent quality, to comprehensive market leadership programs designed for platform authority.
Partnerships include initial strategy, monthly optimization, batch production that respects your time, and performance analysis focused on business impact.
Standard engagement: 6 months minimum, with advantages for 12-month commitments.
How Projects Begin
Most collaborations start with a conversation to understand your goals, challenges, and context.
From there, we'll share our approach and determine the most effective way to work together—whether through:
A single project (brand film, explainer, or testimonial)
A longer-term partnership for ongoing storytelling
A custom series engagement for thought leadership
You'll leave the conversation with clarity on your storytelling direction, whether or not we end up working together.
Fit & Alignment
We work best with organizations that:
Depend on trust, not price
Care about meaning, credibility, and reputation
Are building for the long term
We may not be the right fit for:
Commodity or price-driven businesses
High-volume, trend-based content production
Short-term, purely transactional campaigns
Let’s Understand Your Story
If you’re considering a project with Manalo Pictures, this short form helps us understand your goals so we can recommend the right video solution